Merino wool socks for everyday comfort

We’re testing a few designs to see which one people actually want.


Business Merino

Breathable merino wool for long days at the office, no more sweaty feet in meetings.

  • Moisture-wicking

  • Invisible under trousers

  • All-day comfort

Everyday Merino

Light, simple merino socks for daily wear, works with sneakers, loafers, or boots.

  • Soft, breathable

  • Minimalist design

  • Versatile for any outfit

Indoor + Outdoor Comfort

Thicker merino wool for all-day, comfort at home and outside. One sock, no switching.

  • Warm without overheating

  • Cushioned sole

  • Works on cold floors & winter walks


This is a pre-launch test...